Apple Introduces New ‘Ask Apple’ Service For Developers

Just recently, Apple has launched a new service called 'Ask Apple,' which lets developers undergo one-on-one consultations with Apple experts to get feedback and support. 'Ask Apple' also connects developers with Apple’s leading designers, engineers, evangelists, and experts. The new service also paves the way for developers to take advantage of even more opportunities provided by Apple's technology.

'We've been listening to feedback from developers around the world about what will be most helpful to them as they build innovative apps, and we've seen an increased appetite for one-on-one support and conversation with Apple experts,' said Susan Prescott, Apple's Vice President of Worldwide Developer Relations and Enterprise and Education Marketing.

'Our team is committed to continuously evolving our support for our diverse global developer community, and we're excited to offer Ask Apple as another new resource.'

Ask Apple also extends and connects with popular programs like Tech Talks and Meet with App Store Experts, which have provided hundreds of live presentations and thousands of work hours to developers in the last year.

Jordi Bruin, an iOS developer from Amsterdam, has started over 20 apps on the App Store and has participated in over 50 Apple developer meetings and labs, such as Tech Talks and WWDC. Posture Pal, one of his most recent apps, seeks to assist users enhance their posture by effectively utilizing the motion detectors in AirPods. He also described how his discussions with Apple specialists aided him in the creation and improvement of his application.

“Early on in the development of Posture Pal, I attended a Tech Talk focused on the motion sensors in the AirPods. I spoke to a technology evangelist who not only helped me understand the parameters and possibilities of the technology, but who also helped me brainstorm more advanced features and use cases that I had not considered before,” said Bruin. “A designer at Apple also did a complete rundown of Posture Pal’s onboarding experience, highlighting the aspects that could be improved. Based on the feedback, I removed redundant information and simplified the design of key screens in the app. Hearing from an expert in UX design has helped me in coming up with design guidelines for my projects overall.”

Hundreds of hours of sessions are also available upon request on the Apple Developer webpage and inside the Apple Developer app, enabling developers to get information straight from Apple about the latest technologies and important news in a single location.

Ask Apple is a free service available to Apple Developer Program and Apple Developer Enterprise Program affiliates alike. From October 17 to 21, registration for the first round of Ask Apple opportunities will be available on Apple's developer website.