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BLACKPINK's Lisa Launches Her Own Label, LLOUD: A New Chapter in Artistic Expression

BLACKPINK's Lisa Launches Her Own Label, LLOUD: A New Chapter in Artistic Expression

İrem Uğur
February 11 2024 - 03:24pm

In a groundbreaking move, BLACKPINK's Lisa has officially stepped into the realm of entrepreneurship by unveiling her very own management company, LLOUD. Confirming the much-speculated news through her Instagram account @lalalalisa_m, the Thai rapper and global idol shared her vision for music and entertainment projects under her newly established label. This announcement not only marks a pivotal moment in Lisa's career but also showcases her determination to take charge of her artistic expression.

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Official Confirmation and Vision

Cryptic Teasers and Digital Presence

Cryptic Teasers and Digital Presence

Preceding the official announcement were cryptic teasers on Lisa's Instagram account, causing fans to speculate about a potential Hollywood debut. However, the revelation unfolded as Lisa's entrepreneurial venture into music. The official Instagram account of LLOUD, @wearelloud, was launched on February 7, further building anticipation. Lisa's label has also established a digital presence with an official X (formerly Twitter) account and a YouTube channel.

Solo Activities Under LLOUD

Solo Activities Under LLOUD

While all BLACKPINK members will continue participating in group activities under YG Entertainment, Lisa's solo endeavors will be monitored by LLOUD. This move aligns with a broader trend among K-pop artists taking control of their artistic journeys, contributing to the evolving landscape of the music industry.

Lisa's establishment of LLOUD solidifies her position not only as an influential K-pop idol but also as an entrepreneur shaping the future of her career. The label's dedication to pushing boundaries and crafting music that defies conventional genres promises an exciting and innovative musical journey.

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